From August 11 to 13, 2023, the second edition of VidCon Mexico 2023 took place, in which our international influencer marketing agency, represented by its CEO, Vicente Mirasol Villalobos, participated as an invited speaker.
VidCon Mexico is the largest convention for digital content creators worldwide. It was held at the iconic Centro CitiBanamex in Mexico City, where the most popular content creators, their fans, and industry professionals gathered in one place to celebrate the magic of digital culture.
The Industry Track featured 33 keynote speeches, talks, panels, workshops, and Q&A sessions, where platform and brand experts shared their knowledge and best practices for leveraging economic opportunities, growing on social media, and increasing their impact in the digital world. A wide range of topics were covered, including music, branded content, digital streaming, future news, influencer marketing, digital entrepreneurship, social media monetization, eSports, gaming, the creator economy, and the future of social networks.
As part of these conferences, TUMANAG3R participated in the session held on August 11, 2023, with the presentation: «Industry Track: Networking in 120 Seconds: Meet Your Next Partner, Client, or Agency.» Our CEO, Vicente Mirasol Villalobos, was a speaker alongside Martín Domínguez (CEO of Enchufe.tv), Byron Reyes (CEO of Creatours), Alessandro Pino (CEO of Live Events Media), Mariel Montini (General Director of Raw Talent), and Migue Wiernes Angeluk (CEO of We Latam), where he shared his experience with the attendees at VIDCON.
Over the course of three days, more than 100 panels, Q&A sessions, and live workshops were held by Mexico and Latin America’s favorite content creators. Additionally, 39 Meet & Greet sessions took place, along with performances by artists such as ALONG, Alan Navarro, and KAY, presented by American Eagle.
More than 100 content creators participated in the convention, inspiring us with their experiences, knowledge, and passion. El Mariana, Rivers, AriGameplays, Germán Garmendia, Juan Guarnizo, Chingu Amiga, Paco De Miguel, Daniela Rodrice, Andrés Johnson, Calle y Poché, Memelas de Orizaba, and La granja del borrego were among the most acclaimed creators, electrifying the event.
On the other hand, the Community Track featured over 70 workshops and Q&A sessions where platforms, brands, and creators gathered to discuss topics such as Young Adult platforms, overcoming burnout, building digital communities, Mexican digital pop culture, and going beyond social media.
The Expo featured over 20 participating brands, including Telcel, Snapchat, American Eagle, Squishmallows, Canon, N+ Media, Spotify, Hotmart, Genomalab, Marínela, Pinterest, HBO MAX, Penguin Random House, as well as Paramount brands like Paramount+, Pluto TV, MTV, Nickelodeon, and Comedy Central, offering various immersive experiences at their stands.
For more information about VidCon Mexico 2023, visit our TUMANAG3R LinkedIn:
